Vol. 76, No. 11, November
2003
Lemon Law Practice Pointers
Recent cases outline how consumers should demand
Lemon Law relief, when they should do it, and what is covered.
by Stephen J. Nicks
After 20 years and numerous appellate
decisions, it is amazing that there are still fresh "how, when, and
what" Lemon Law cases of widespread, practical importance. The cases
discussed here provide concrete answers to issues that can occur with
the next client who has motor vehicle problems.
In earlier cases, both the Wisconsin Supreme Court and Court of
Appeals consistently emphasized the remedial nature of the Lemon Law and
liberally construed it to the consumer's benefit.1 In four of the five cases discussed here, however,
the remedial nature of the Lemon Law did not provide this saving grace
for the plaintiffs, even though each had a vehicle that qualified as a
lemon. The court of appeals, in each case, acknowledged the law's
remedial nature, but found that a consumer's failure to follow what the
court read as the "plain language" on how and when to claim relief,
doomed relief. The fifth case, on what the law covers, reverted to the
remedial norm to arrive at significant consumer relief.
How to Claim Relief
A consistent theme of Lemon Law cases in Wisconsin has been
bright-line certainty, especially in disputes involving the 30-day
requirement of Wis. Stat. section 218.0171(2)(c) for a manufacturer to
provide a replacement or refund, or face double damages plus reasonable
attorney fees. The strict application of this 30-day requirement
culminated in Chariton v. Saturn Corp.,2 with the Terminator-like tag line: "There are no
excuses."
Similar strictness has now come to the level of specificity required
in the consumer's demand for Lemon Law relief, which triggers the 30-day
response period. Berends v. Mack Truck Inc.3 is a prime example of the forehead-slapping, "wow,
that could have happened to me," type of misplaced reliance. In
Berends, there was no dispute that the consumer's vehicle
qualified as a lemon - it had both been returned for the same defect
more than four times and been out-of-service for more than 30 days (only
one criterion need be met) within the first year from delivery.4 Once the lemon threshold is met, a consumer must
make his or her demand for relief to the manufacturer. The statute does
not prescribe an exact form of this demand.
Berends sent a timely demand letter to Mack Truck that conformed to a
form letter the Wisconsin Department of Transportation (DOT) had
distributed at one time to help consumers seek Lemon Law relief. (The
DOT has since changed the form.5) The
Berends letter stated in part:
"At this time, Mr. Berends is still having the same warranty problems
with his vehicle. These defects have substantially impaired the use,
safety and market value of his vehicle. Mr. Berends, therefore, demands
that you either repair these defects within seven business days, accept
the return of his vehicle and within 30 days of the return, provide
him with a vehicle acceptable to him, or provide him with a refund
calculated within accordance of the Lemon Law."
Mack Truck did not respond, and then, when sued for Lemon Law relief,
moved for summary judgment on the ground that the notice was defective.
The circuit court granted summary judgment to Mack Truck, and the court
of appeals affirmed, finding that the choice of remedies section of the
Lemon Law6 requires the consumer to elect
the specific remedy - either a replacement or a refund - and that
leaving that choice to the manufacturer was a fatal defect. The court
further found that the consumer's suggestion that he would be satisfied
if the vehicle were repaired within seven days also rendered the notice
fatally defective, since it was inconsistent with bright-line triggering
of Lemon Law relief.
Berends argued that he ought not be penalized for using a
DOT-suggested form "when that form does not directly conflict with the
provisions of the Lemon Law statute." The court of appeals sympathized
"with any consumer who unknowingly used a DOT form with language
contrary to the statutory requirements," but found that such was not a
basis to conclude that proper notice had been provided. No Lemon Law
relief was granted because the court found it "only fair" to require
strict compliance, given the rigidity of the 30-day time frame in which
a manufacturer must respond to a demand or suffer the significant
penalties of double damages and attorney fees.
The obvious practice pointer is to make sure you are not using this
outdated notice form, even though you may have used it without
manufacturer objection in the past. Interestingly, this same issue was
raised in Schonscheck v. Paccar Inc.7 In Schonscheck, the same demand letter
was used, but the manufacturer did not raise the defective notice issue
until motions after verdict, after Berends had been decided.
The court of appeals ruled that raising it at that late point
constituted waiver, and so proceeded to the merits.
The Berends court declined to address whether section
218.0171(2)(c) also requires the consumer's notice to explicitly state
an intention to transfer title, or whether such an offer can be inferred
from the consumer's offer to return the vehicle. In a footnote, the
court noted "for the reader's benefit ... the most prudent approach
would be to explicitly offer to transfer title."8
The other shoe dropped in Garcia v. Mazda Motor of
America,9 decided on Sept. 25,
2003. Garcia's vehicle qualified as a lemon, and she requested a
replacement from Mazda. Her request, therefore, met the Berends
requirement of specific remedy choice. However, she did not explicitly
state that in exchange for the replacement vehicle she would transfer
title. The court of appeals, in a 2-1 decision with a well-reasoned
dissent, again relied on a "plain language" reading of section
218.0171(2)(c), this time to find that the consumer must "offer to the
manufacturer ... to transfer title of that [nonconforming] motor
vehicle," to qualify for relief. The majority recognized the harshness
of this plain reading in denying relief to Garcia as "unfortunate," but
put the solution to the legislature "[i]f the requirement of offering to
transfer title is a technicality that causes more harm to unwary
consumers than it does facilitate the actual transfer of title to the
manufacturer."
As noted earlier, the DOT has crafted a new Lemon Law demand form.
This demand form meets both the Berends and Garcia
requirements. The form can be found on the DOT Web site under the
hotlink of Motor Vehicle Lemon Law Notice.10 Its use would be prudent given how strictly the
notice requirement has been interpreted, and how harsh the result is for
failure to comply with the requirements.
When to Claim Relief
Now knowing that a specific choice of remedy and an offer of title
must be articulated in the demand for Lemon Law relief, when must the
demand be made? The next two cases demonstrate just when such a demand
is "too late."
In Smyser v. Western Star Trucks Corp.,11 the consumer had vibration problems with his
$87,000 truck almost immediately after delivery. Many repair attempts
were made, and there was no dispute that the truck qualified as a lemon.
The consumer, however, did not make a demand for Lemon Law relief at
that point, but instead worked out a deal with the dealership to take
back the truck and pay off the loan. The truck was parked at the
dealership, the keys were given to a salesman, and the consumer signed a
power of attorney authorizing the dealer to obtain clear title by paying
off the lender. Some 10 months later, after the truck had been sold to a
third party, the consumer wrote to the manufacturer demanding Lemon Law
relief.
The court in Smyser found that the consumer was not entitled
to Lemon Law relief because, since he no longer owned the vehicle, he
could not perform the "clear and unambiguous" duties the Lemon Law
requires, among them, the obligation to deliver the vehicle and title to
the manufacturer when a refund is sought. At its essence, the court
equated continued ownership of the vehicle to still being a "consumer"
under Wis. Stat. section 218.0171(1)(b). The court recognized the
law's remedial purpose in favor of consumers, but stated that it would
not "rewrite" clear and unambiguous terms of the Lemon Law.
This rule of ownership when making the Lemon Law relief demand is
consistent with how the court in Varda v. General Motors
Corp.12 dealt with leased vehicles. In
Varda, the consumer did not make his demand until after his
lease expired and after he had purchased the vehicle. There was no
dispute that the vehicle qualified as a lemon; the only dispute was the
timeliness of the demand for Lemon Law relief. The Varda court,
like the court in Smyser, found that the statute's general
remedial nature could not overcome its plain language reading. The
court's reading required that in order to be a "consumer" under the
statute, the Lemon Law demand be made before the lease expires, since
remedies for leased vehicles differ from remedies for purchased ones.
Eventual ownership of the vehicle did not overcome this required
procedure. While the damages issue was not reached in Varda,
insight into the correct measure of damages in a properly filed Lemon
Law claim regarding a leased vehicle can be found in Estate of Riley
v. Ford Motor Co.13
What the Lemon Law Covers
Schonscheck v. Paccar Inc., d/b/a Kenworth Truck Co.,14 plugs the last major gap of what is covered by
the Lemon Law. Kenworth maintained that it did not have Lemon Law
liability for a major component (the engine) that it installed because
that component was excluded from its express warranty. In this case, the
engine installed by Kenworth was a Cummins diesel and was protected by a
separate warranty issued by Cummins.
As a backdrop to this case, in Harger v. Caterpillar
Inc.15 the court of appeals had ruled
that a component engine manufacturer is not subject to the Lemon Law.
Harger reasoned that the legislature could not have intended
component manufacturers to have Lemon Law exposure because of both the
practical and financial implications: they don't have completed vehicles
on hand for replacements, and the financial exposure would be unfair
given their relatively modest contribution to the whole vehicle's value.
So, if Kenworth's argument prevailed, the consumer would be without any
Lemon Law coverage for the most important and expensive components of a
vehicle, if those components were warranted by others and excluded from
the vehicle manufacturer's warranty.
The Schonscheck court found vehicle manufacturers liable for
Lemon Law coverage for components16 under
three alternative theories. First, the plain language of the statute
rendered the manufacturer liable even for components it did not warrant.
Wis. Stat. section 218.0171(2)(a) was read to hold the vehicle
manufacturer responsible for Lemon Law relief for all express
warranties, not just its own. As the court put it, "had the legislature
intended to limit the scope of the statute to manufacturer's express
warranties, it could have done so. It did not." The court went further,
saying that even if the statutory language were ambiguous, the
legislative history required such liability. And finally, since the
Lemon Law also prohibits waiver of consumer rights, the warranty
structure attempted here could not stand, since it operated to totally
exclude Lemon Law coverage for major components.
The result in Schonscheck is extremely important to
purchasers of big rigs and motor homes. Motor home manufacturers
oftentimes can be described more accurately as assemblers of component
parts. Schonscheck now clearly establishes that the vehicle
manufacturer is responsible for Lemon Law relief even for those
components that it has specifically excluded from its warranty and that
are warranted by others.
Stephen J. Nicks, U.W. 1970, is an assistant
attorney general in the State Programs, Administration and Revenue Unit
at the Wisconsin Department of Justice. He formerly directed the Office
of Consumer Protection and has written previous lemon law articles
published in the Wisconsin Lawyer. His views expressed in this article
are his own and not those of the Department of Justice or the Attorney
General.
Endnotes
1Hughes v. Chrysler Motors
Corp., 197 Wis. 2d 973, 542 N.W.2d 148 (1996); Church v.
Chrysler Corp., 221 Wis. 2d 460, 585 N.W.2d 685 (Ct. App. 1998);
Dieter v. Chrysler Corp., 2000 WI 45, 234 Wis. 2d 670, 610
N.W.2d 832.
22000 WI App 148, 238 Wis. 2d 27,
32, 615 N.W.2d 209.
32002 WI App 69, 252 Wis. 2d 371,
643 N.W.2d 158.
4Wis. Stat. §
218.0171(1)(h).
5See the DOT Web site, www.dot.wisconsin.gov/safety/consumer/rights/lemonlaw.htm.
6Wis. Stat. §
218.0171(2)(b)2.
72003 WI App 79, 261
Wis. 2d 769, 661 N.W.2d 476 (review denied).
8Berends, 2002 WI App 69,
¶1 n.2, 252 Wis. 2d 371.
9Garcia v. Mazda Motor of
America, No. 02-2260, 2003 WL 22207874 (Wis. Ct. App., Sept. 25,
2003).
10See supra note 5.
112001 WI App 180, 247 Wis. 2d
281, 634 N.W.2d 134.
122001 WI App 89, 242 Wis. 2d
756, 626 N.W.2d 346.
132001 WI App 234, 248 Wis. 2d
193, 635 N.W.2d 635.
142003 WI App 79, 261 Wis. 2d
769, 661 N.W.2d 476.
152000 WI App 241, 239 Wis. 2d
551, 620 N.W.2d 477.
16While not specifically defined
by the Schonscheck court or the Lemon Law, a component can only
mean an integral part of a motor vehicle installed by the manufacturer.
For a discussion of how "accessories," which are dealer-installed items,
are treated for Lemon Law purposes, see Stephen J. Nicks,
Accessories Under the Lemon Law, 75 Wis. Law. 18 (March
2002).
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